Marketing - Market Studies and Marketing Research
Market studies and marketing research are essential tools for understanding consumer needs, analyzing market trends, and making informed strategic decisions. This training will help you master techniques for collecting and analyzing data, including surveys, interviews, focus groups, and both quantitative and qualitative studies. You will learn how to design effective market research, interpret results, and use these insights to develop targeted and relevant marketing strategies. Whether you are a marketing manager, analyst, or entrepreneur, this course will provide you with the necessary skills to gain valuable insights and make data-driven decisions.
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Flexible 100% online training
Start your new career at any time! Available part-time? No problem, study at your own pace.

Professional projects
You will develop your professional skills by working on concrete projects inspired by business reality. No problem, study at your own pace.

Personalized support
Benefit from weekly mentoring sessions with a business expert.

Earn certificates and diplomas
Earning certificates and degrees can enhance your career, broaden your horizons, and provide you with increased personal satisfaction.
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Objectives of the Market Studies and Marketing Research training
Operational objective:
Educational objectives:
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Master the different marketing research methodologies.
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Learn survey and data analysis techniques.
- Know how to interpret data to make informed marketing decisions.
Who is this training for?
Audience :
Prerequisites:

A pedagogy based on practice

- Progress with the help of a professional expert.
- Gain real know-how as well as a portfolio to demonstrate it.
Course content market studies and marketing research

Marketing research methodologies




Investigation and analysis techniques




Data interpretation and decision making
Individual and privileged supervision.
- Benefit from weekly individual sessions with an expert mentor in the field
- quickly in your projects thanks to its excellence in sharing its know-how




The Empire Training community
- Count on a close-knit community of students ready to help you 24/7.
Marketing training quote
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How does an Empire Training course work?
From the chosen training to their entry into their new career, our students recount each stage of their experience and the support they received.

